Sajae Elder | Brand Storyteller & Digital Marketer

2024 Juno Awards

CONTENT 2024 Juno Awards Branded Editorial Writer Back to Work

Hometown Sounds

CONTENT Serato Hometown Sounds Branded Editorial Writer To support the release of the digital audio workstation program Sertao’s new plug-in Sample 2.0, I conducted product research and in-depth interviews to write long-form editorials around the brand’s docuseries, Hometown Sounds. VIEW PROJECT Back to Work

BandLab x The FADER

CONTENT BandLab Opportunities Writer Music platforms BandLab and ReverbNation partnered for the initiative Opportunities, offering emerging artists the chance to be featured on a large music media platform while also promoting each brand’s utility in assisting musicians. For The FADER, I highlighted the initiative’s biggest success stories to create brand awareness for both brands in this ongoing […]

CBC Radio x The FADER

CONTENT CBC Radio The Block Branded Editorial Writer Ahead of the 2021 premiere of CBC Music’s The Block, the show hoped to establish itself as a go-to platform for Black Canadian music and its history. In partnership with The FADER, I crafted a 6-post, long-form content roll-out that introduced the show and laid the contextual foundation […]